Music Video Review by: Jake Faircloth
Beltz's "Ex's and Oh's" is a great example of how to balance content with aesthetic. The song (released a year prior to the visual) urges listeners to give people their flowers while they are still here on this earth, a message that is conveyed perfectly through Beltz's rockstar voice and the raw passion that he brings to each word. Despite the dark and somewhat sinister aesthetic of Ryan Rutjes directed video that accompanies the song, Beltz's message shines through.
The rock elements of the song are well-balanced with hip-hop instrumentals, which creates a unique sound that doesn't feel forced or out of place. Beltz's voice has an edge that lends itself well to this genre-bending approach, and his energy is undeniable. His sound is almost a mix between Future and Jelly Roll, with a unique edge that helps to set him apart from his contemporaries.
This is a perfect example of why visuals still matter in 2023, as the scenery give the sound even more meaning. Beltz can be seen burning money and his facial expressions in the video gives the viewer a real look into how he was feeling during the creation process.
"Ex's and Oh's" is a great showcase of Beltz's talent and a song that deserves to be heard by a wider audience. If you're a fan of hip-hop with a touch of rock, then this is a song that you won't want to miss.
The song 'Ex's and Oh's' is also available for streaming on all Digital Streaming Platforms NOW
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